In 2025, the Gujarat Cooperative Milk Marketing Federation (AMUL) was named India’s third most valuable brand, according to a statement released here on Thursday.
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According to the report, Amul is the only fast mobile consumer goods (FMCG) brand in the top three, as well as e-commerce behemoths Amazon and Flipkart. This honor is a tribute to Amul’s cooperative business model, which guarantees reasonable prices for farmers and affordable consumer prices, allowing every home in India to obtain high-quality dairy products.
You are watching: YouGov India Value Rankings 2025: Amul Becomes India’s Top Brand
Amul: Only the top three Indian companies
Amul continues to rank among the top three in Tier-1 and 3 cities and is the top brand of Tier-2 Cities. Furthermore, Amul ranks second among female consumers and third among male consumers, demonstrating its relevance and trustworthiness in all demographics. “We are honored to be recognized as one of India’s most valuable brands, and this recognition has special significance when we celebrate international cooperatives,” said Jayen Mehta, Managing Director of GCMMF.
“This achievement demonstrates the power of our collaborative model that ensures customers can purchase high-quality, affordable food and dairy products while also enhancing the capabilities of millions of farmers. This achievement confirms Amul’s lasting legacy and is firmly committed to becoming a good brand in every Indian family as we grow and innovate.”
YouGov India Value Ranking Top 5 Brands in 2025
Amazon ranked first with a score of 56.5, followed by Flipkart at 53.0 and Amul at 52.8. Amul is the top brand among the 2nd-level cities and remains the top three in Tier-1 and 3rd-level cities. It also ranks third among men and second among women.
|
rank |
Brand Name |
Fraction |
|
1 |
Amazon |
56.5 |
|
2 |
Flipkart |
53.0 |
|
3 |
Amul |
52.8 |
|
4 |
Tanishq |
48.4 |
|
5 |
makemytrip |
45.4 |
YouGov India Value Ranking 2025
- The ranking emphasizes the most valuable brand based on consumer preferences.
- They cover six key industries including airlines, electronics, automobiles, insurance, travel bookings and e-commerce.
What is included in the report?
- Top 10 brands ranked by consumer demographics such as age, gender, location, etc.
- Brand that improves its values.
- Check out the best and worst brands in different industries.
- Insight into consumer lifestyle trends and how it affects brand value.
YouGov’s report on India’s value ranking is based on the investment of 1.3 million Indian urban consumers and evaluates brands from various sectors.
Source: https://dinhtienhoang.edu.vn
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